# Sales Brain MCP — Setup Guide

**Author:** Vinicius Spader Paganin (@spadev)  
**Status:** Under Security Assessment (Talos review in progress as of 2026-05-06)  
**Source:** [#kiro-productivity-for-all](https://amazon.enterprise.slack.com/archives/C0ANEMF9V08/p1778081367099059)  
**Docs / Architecture:** https://gitlab.aws.dev/spadev/sales-brain-mcp/-/tree/main/docs

---

## What Is It?

An MCP server that connects your AI agent to the **Sales Brain** — a curated, two-way knowledge base built by sellers, for sellers.

Once installed, you can ask your agent things like:
- *"What objection-handling have people logged against Azure Hybrid Benefit?"*
- *"Any partner motions for SAP on AWS in EMEA?"*

It pulls answers from the corpus automatically. No copy-paste, no switching tabs.

---

## Installation

**Option A — aim registry:**
```bash
aim mcp install sales-brain-mcp
```

**Option B — toolbox:**
```bash
toolbox registry add s3://buildertoolbox-registry-sales-brain-mcp-registry-us-west-2/tools.json
toolbox install sales-brain-mcp
```

> ⚠️ **Security Note:** This MCP is currently under Talos security review. It does not access customer data and is read-only per Amazon security guidelines. Watch for security approval status before use in production workflows.

---

## What's in the Brain (as of 2026-05-06)

- **463 entries** across 7 seller categories
- **403 unique contributors** (from SIFT + direct brain submits)
- Top categories:
  - `customer-patterns` (160)
  - `partner-motions` (101)
  - `technical-patterns` (90)
  - `competitive-intel` (46)
  - `sales-plays` (40)
- Smart-merge: duplicates consolidate — a single EMEA Bedrock adoption entry already has 11 contributors' field evidence fused into one queryable pattern

---

## Available MCP Tools

| Tool | Description |
|------|-------------|
| `brain_submit` | Add your insight (auto security-scanned, curated, attributed to you) |
| `brain_query` | Semantic search across the corpus |
| `brain_launches` | Recent AWS product launches from official feeds, dedup'd and tagged |
| `brain_digest` | Read background curator digests |

---

## The Two-Way Model

The Brain isn't a read-only digest — it gets better when you contribute:
- Drop in a competitive angle that worked
- Share a pricing objection you cracked
- Add a discovery question that unlocked a deal
- Contribute a partner motion that accelerated a close

Your input becomes queryable by every other seller using the MCP. You contribute once, peers find it when they need it, and vice versa. **A living field playbook you all write together.**

---

## Also Works In Amazon Quick Desktop

Vinicius confirmed this MCP also works in Amazon Quick if installed.

---

## Architecture & Security

Full design doc, threat model, and security info:  
https://gitlab.aws.dev/spadev/sales-brain-mcp/-/tree/main/docs?ref_type=heads